For UGC creators
How much a UGC creator earns
In Slovakia, a video pays 100 to 350 €, and someone will always offer it for less. With revenue sharing, you're paid for results, so good videos can earn several times more.
Updated
With fixed fees, you compete on price rather than quality
The number of UGC creators grows every month. Even if you know your videos are better, brands compare you with people who charge less.
- You250 €quality video, experience
- @lenka.ugc180 €same brief
- @ugc.marek120 €“I can do it for less”
- @nova.tvorkyna80 €needs a portfolio
- @zuzka.reviews0 €in exchange for the product only
The brand doesn't know in advance which video will sell. It only sees the price. With fixed fees, the cheapest creator wins, rather than the best.
With revenue sharing, you're paid for results
Choose how the video performed. A weak video earns less than a fixed fee; a winner can earn several times more. That's why quality pays.
The brand keeps increasing its investment in the video. You earn from every sale for as long as it runs.
- No sales
0 € - Weak
120 € - Good
384 € - Winner
1,600 € - Top winner
4,080 €
Illustrative figures: an 8 % share of the revenue generated by the video over 6 months. Most videos won't win. We don't promise average earnings.
How we help you get ahead
To earn from sales, you need to understand what sells. Here's what you get with My Laura.
No licences or invoices to handle
We handle licensing with the brand. You make videos and withdraw your earnings.
Stats directly from the brand's Meta ads
We're connected to the brand's ad account. For each of your videos, you'll see spend, impressions, clicks and purchases.
What works in each campaign
Compare your videos across campaigns and brands. See which format sells best and where.
Scripts with Laura
Laura helps you write scripts based on what sells in each category.
Academy
Short lessons on hooks, lighting, scripts and reading results.
Your results are your proof
Show brands how much your videos sold. Your evidence is the revenue you generated for them, rather than a follower count.
My Laura is your route to the biggest brands
Brands that really invest
We only accept brands that spend more than 10 000 € a month on Meta ads.
No chasing opportunities in Facebook groups
You don't need to watch for “UGC creator wanted” posts and compete with dozens of others in the comments. Find campaigns in the app.
Several brands at once
Make videos for several campaigns at the same time, each with its own brief and revenue share.
See which campaigns are open right now.
Download the appFrom your first video to top creator
Better results open the door to bigger campaigns. What matters is how much your videos sell, rather than how much you charge.
- Getting started
First videos
- Choose a campaign and film to the brief.
- The brand tests every approved video.
- Learn from the data and in the academy.
- First winner
A video that sells
- Earn from every sale for as long as the video runs.
- Get more places in campaigns.
- Other brands can see your numbers too.
- Top creator
Campaigns for the biggest brands
- We'll prioritise you when suggesting creators to the brands that spend the most on ads.
- A bigger budget for your video means a bigger revenue share payout.
- Your results speak for you.
See what you could earn
Adjust the brand's budget, the share of that budget going to your video and your share of sales. The calculator assumes the video meets the brand's target.
How much you could earn
Figures are illustrative and assume the video meets the brand’s target (ROAS 3). Our brands spend more than €10,000 a month on Meta.
We won't tell you that you'll earn X on average
With revenue sharing, creators whose videos sell earn the most, and the first few months tend to be the weakest. Here's what we can promise.
What we promise
You see everything
Every video's status, purchases, revenue and your earnings in real time.
Every approved video gets tested
You'll know whether it failed to sell or simply wasn't seen.
Brands that really invest
We only accept brands that spend more than 10 000 € a month on Meta ads.
What you need
A phone and a quiet place
A phone with a good camera is enough. No expensive equipment needed.
At least 18 years old
You don't need followers or previous brand deals. Find out how it all works on the For creators page.
The drive to film regularly
And to learn from results. Making several videos helps you find the winners.
Frequently asked questions
Do I need to handle licences and invoices with the brand?
No. You don't sign anything with the brand. You sign one licence agreement with us directly in the app for your first campaign, and receive an email confirmation for every approved video. We prepare your invoices and send your earnings by the 15th of every month.
Is a fixed fee per video or revenue sharing better?
A fixed fee offers certainty, but puts you in price competition with other creators. Revenue sharing pays less for a weak video and several times more for a winner. It suits creators who want to film regularly and improve using data.
How much does a UGC creator earn in Slovakia?
With payment per video, usually 100 to 350 € per video depending on experience. With revenue sharing, earnings depend on how much your videos sell. A video that doesn't sell earns nothing, while a winner keeps earning for as long as it runs as an ad.
Do I need lots of followers?
No. The video runs as the brand's ad under your name and doesn't have to appear on your profile. What matters is whether it sells, rather than how many people follow you.
When do I get paid?
By the 15th of every month, automatically into your bank account. You see earnings in the app as soon as a sale happens, along with which month's 15th each amount will be paid on. The amount becomes yours once the 21-day return period has passed and the brand has paid. Anything released this way by the 10th of the month is sent on the 15th. The minimum payout is 20 €; smaller amounts roll over to the next month.
What about tax if I'm not self-employed?
If you're a private individual from Slovakia, we withhold and remit the tax for you, so you don't need to file a tax return for this income. You can choose to handle the tax yourself instead. Make your choice before your first payout. You must be at least 18 years old to work with us.
Do I earn anything if my video doesn't sell?
Not from revenue sharing. That's why we only select brands that really invest in ads, and the brand must test every approved video to give it a fair chance. For each video, you can see whether it's being tested, has won or has been stopped by the brand.